The F-F-A plans to turn a spotlight on high tech at its annual convention in Indianapolis.
The Blue Room is designed as a showcase for farming’s technological future, from robots to drones. National F-F-A C-E-O Mark Poeschl says the organization hopes to start students thinking about ways they can innovate on the farm.
The Blue Room will be a combination of booths and interactive exhibits. It’ll include a “Startup Street” section of entrepreneurs who have launched their own tech companies serving agriculture. The Blue Room will also host the group problem-solving exercises which have been part of past conventions.
The convention runs October 24 through 27.